Edge

For brands

Stop buying athletes one at a time.

We put world champions, Olympic medallists and record-setters across snow, surf, rock and open water into one partnership for your brand.

One contract. One content calendar. One point of contact. Your brand on the podium in every season, in both hemispheres.

Request the roster deck Three ways to buy

Why a bundle beats a signing

01

One contract

A whole roster, one term sheet, one point of contact. No negotiating deals one by one.

02

Twelve months on

Snow, surf, rock and ocean seasons overlap, so the content calendar never goes dark.

03

Risk, spread

An injury, a lost heat or a quiet season for one athlete doesn't sink the campaign.

Twelve months, no off-season

Typical windows. Event dates vary by year.

Season

Jan

Feb

Mar

Apr

May

Jun

Jul

Aug

Sep

Oct

Nov

Dec

Northern snow

Jan–Apr
Dec

Southern snow · NZ, AU

Jun–Sep

Surf Championship Tour

Late Jan–Sep · World tour

Hawaii winter & big wave

Jan–Mar
Nov–Dec

Foil, wind & paddle racing

Year-round · Molokai2Oahu in summer

Big wall & sport climbing

Spring
Fall

Mountain bike & road

Apr–Oct

Four ways to activate

01

Endless winter

Northern season, then New Zealand from June: your brand on snow for most of the year.

02

Women who win

Women world and Olympic champions across surf, snow, rock and bike: a ready-made series.

03

Firsts

A film series on breakthroughs: first ascents, first world titles, first gold medals.

04

Hosted

Athletes who host: surf, ski and paddle days with your customers, staff and VIPs.

Three ways to buy

90-day campaign

Strike team

Pick up to 10 athletes for one launch

  • Posts per athlete
  • One content shoot
  • Paid usage window

12 months · Recommended

Full roster

Every athlete, all six worlds

  • Posts per athlete
  • Content days through the year
  • Athlete appearances
  • Category exclusivity

6–12 months

One world

8–12 athletes in one sport

  • Posts per athlete
  • Content days
  • Upgrade path to the full roster

Deliverables and pricing are set at term sheet. Exclusivity applies where each athlete's existing deals allow.

From yes to launch

01

Pick

Choose a package and the athletes or world.

02

Clear

We check every athlete's current sponsors for category conflicts.

03

Confirm

Athletes sign on; term sheet and pricing locked.

04

Create

Joint creative plan and a 12-month content calendar.

05

Launch

First content live within four weeks of signature.

Next step

Let's build
your roster.

A 30-minute working session to pick a package and shortlist athletes, so category clearance can start this week.

Book the session Or send a message